The author, John Ikerd, Professor Emeritus of Agricultural Economics, University of Missouri feels that we were put on this earth not only to take care of ourselves, but also to take care of the earth, and to care about each other. Carrying out our purpose in life is the only thing that gives true quality to our life, that makes up truly happy. We will not find true happiness and quality in our lives until we find the courage to return to our common sense and to win the new social, economic, and spiritual revolution. This book is an intense and engaging story of personal transformation combined with sweeping analysis and a call for societal change based on shared insights of universal principles of humanity, our common sense. Soft cover, 6"x 9", 219 pages. We offer free shipping on all orders over $19.94. Orders under $19.95 will have a $2.50 handling fee added. To order by phone call Toll Free 866-596-9982